Salvatore Ferragamo Uomo Casual Life
Salvatore Ferragamo represents the lifestyle of a modern Italian gentleman. The new UOMO Salvatore Ferragamo Casual Life is launching in June 2017 as a flanker of the original UOMO fragrance presented in 2016. Uomo Casual Life is announced as charismatic, masculine and lively scent of fresh and energetic notes, ideal for summer. The first Uomo was sultry and sweet, and we can expect something more fresh and musky from the new edition.
Italian fashion house Gucci announces its new fragrance Gucci Bloom, launching globally in August 2017; the first one under the hand of the new creative director Alessandro Michele. The new fragrance will become a pillar of the house, together with the key lines of Guilty, Bamboo, Flora and Gucci by Gucci.
Police LEGEND: Legend for Woman, Legend for Man
Police in collaboration with Mavive are launching a new fragrant duo. The Legend fragrance for men and women attract attention with modern flacons and a new concept inspired by rivets. Police - who have previously attracted attention with skull-shaped flacons, handcuffs and falcon-shaped bottles - are now turning to men and women "seeking authenticity and paying attention to details".
Zlatan Ibrahimovic Parfums Myth Wood & Myth Bloom
In collaboration with perfumer Oliver Pescheux, the famous football player Zlatan Ibrahimovic expands his collection of perfumes with two new fragrances, Myth Wood and Myth Bloom. The footballer’s perfume line was initiated with Zlatan Pour Homme in 2015, followed by the perfume duo Supreme Pour Homme and Supreme Pour Femme.
Michael Kors Extreme Night
New fragrance from the fashion house of Michael Kors comes in spring 2017 as Extreme Night, following up on the Extreme Blue edition from 2015. Extreme Night, announced as a bold fragrance for modern men, is inspired by the sense of excitement of exploring big cities at night.
Elizabeth Arden 5th Avenue NYC Uptown & Sunflowers Sunlight Kiss
The house of Elizabeth Arden released new limited editions of its popular fragrances Sunflowers (1993) and 5th Avenue (1996). The new versions are intended for spring / summer 2017, with Sunflowers Sunlight Kiss fragrance designed for bright sunny days while 5th Avenue NYC Uptown presents a glamorous nighttime scent.
Victoria`s Secret Bombshell Summer 2017
The Bombshell collection by the house Victoria's Secret has received the new limited edition BOMBSHELL SUMMER as a new version of the original, interpreted as much fresher, fluffier and more summery. The Bombshell collection from 2010, when the first Bombshell edition was launched, has received numerous successors, among which Bombshell Summer editions repeat from year to year, offering new notes of the composition. (Bombshell Summer 2011; Bombshell Summer 2012; Bombshell Summer 2014; Bombshell Summer 2017).
Guerlain L’Homme Ideal Sport
The new Guerlain fragrance line for men L'Homme Ideal was established in 2014 with the original Eau de Toilette release. In 2015, L'Homme Ideal Cologne was presented as its fresher version, followed by the more intense L'Homme Ideal Eau de Parfum in 2016. The new flanker comes out in spring of 2017 as L'Homme Ideal Sport in a blue bottle.
Calvin Klein Pure Gold Euphoria Men, Pure Gold Euphoria Women
Following the success of the oriental Calvin Klein editions Liquid Gold Euphoria for women and Liquid Gold Euphoria Men presented in 2014, CALVIN KLEIN (in collaboration with COTY) launches the new duo PURE GOLD. The Euphoria collection already was enriched with the Deep Euphoria edition this year, available to a wide audience, while citizens and visitors of the Middle East have been able to enjoy the new fragrances Pure Gold Euphoria Men and Pure Gold Euphoria Women for a while now.
Nina Ricci Les Gourmandises de Nina
Les Gourmandises de Nina is a new, limited version of the original fragrance Nina from 2006, launching in 2017 and following the trend of the dessert-inspired editions La Tentation de Nina (2014) and Les Delices de Nina (2015).
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